Professional studies 05/11/13 Trade shows, sales paperwork, presenting yourself and your work

A trade fair..... 

Is a good way to market yourself, there are big events that can be held in exhibition halls, trade shows are international events, product areas are linked to together for better sales,  a trade show is an international platform to sell your work, it’s a great opportunity to meet lots of people, it can also be a social event, it’s a good launch pad for new collections, in trade shows there are too main seasons, for fashion and interior, samples can be shapes, rectangular, or in shape of the garments, you can sell and talk big orders on the stands, there is lots of different markets to sell your work to on the stand, some people will be looking out to see what’s happening, you can apply for trade shows, but sometimes you wouldn't be accepted depending on the ‘look’ the trade show wants. You work doesn't have to relate to trends, some trade shows only sell designs or products some trade shows will mix designer makers and designers together.  In Trade fairs designs can be sold at Indigo, Vision, Surtex, Heimtex, Decorex and Direction. Presentation of my work, buyers is normally employed from companies, I would sell my work at a trade fair price, I will sell my work presented in collections, and qualities must be a high quality. Samples are often goo d to have on show, then the work can be ordered I could also take a brochure of my products, you can put together repeats to show customers how my work could be used as a repeat, I will present all of my work on white paper headers.  It’s very important how you look your stand, you could put business cards on your stand, packing is very important you must be organised I will need good communication skills and I must have realistic time scales.  It’s important I take into account different cultures and different people, Paperwork, how do I want my business cards to looks, invoices, and terms of sale is important would I have order forms, do I off discount for more than one, receipts are important. Have lots of stationary, I.e. black pens, Look at designing a press release in case you are asked for one. After the show I would need invoices, delivery notes, receipts. Funding with trade shows, at college there pay for stand but when you have finished you look at regional funding options, north east finance northeast access to finance, Northumberland business survives, UKTI help fund trade shows and many more.